Blog, Fundraising

All Entertainment in the Next Decade Is Digital Entertainment

Certain areas of the Everyday Economy, such as home and food, have been largely insulated from the internet and other technological forces. But one aspect of our daily lives has already changed dramatically since the dawn of the internet: how we are entertained. We now take for granted technologies that fairly recently seemed like far-off predictions, such […]


Blog, Fundraising

The Great Retail Reinvention: How the Internet Is Reshaping the Way We Buy Clothing

Apparel is currently one of the most fascinating categories within the Everyday Economy. It’s a $1T+ global industry undergoing tectonic shifts. We are currently seeing the most rapid collapse of retail since the Great Recession, due to the internet changing consumer demand and purchasing patterns. In 2017 alone, we’ve seen widespread store closures or bankruptcies from […]


Marketing & Growth, Podcast, Product & Design, Traction Podcast

The Man Who Coined “Product-Market Fit” Shares Mental Models for Entrepreneurs [Traction #47: Andy Rachleff]

On the podcast today, NextView cofounder Rob Go sits down with Andy Rachleff, VC veteran and the president, CEO, and executive chairman of Wealthfront. They talk about how Andy came up with the term product-market fit, how he applied his own lessons (and updated them) in building Wealthfront, and the mental models founders can use […]


Blog, Fundraising, Resources

Home Is Where the Innovation Is

If a man from 1987 stepped into a time machine and emerged in 2017, he would find the modern world fantastically different in many ways. Mobile computing means that he has the world’s information and entertainment at his literal fingertips. The cars on the road may be familiar to him, but now, he can also […]


Marketing & Growth, Podcast, Traction Podcast

How Startups Can Get Started With Influencer Marketing [Traction #46: Samantha Howe, Grove]

Today, Samantha Howe of Grove Collaborative shares her in-depth knowledge of a massive trend in marketing: working with influencers. You’ll hear how to get started, approach influencers in your space, and measure impact. Jay and Samantha also rant against some of the less effective but common tactics permeating this approach to marketing. Channel Links: Apple […]


Blog, Fundraising, Startup Stories

The Future of Food: From Sustenance to Experience

It’s no secret that Americans love food. But the food we love today — and how we go about procuring and preparing it — has changed dramatically due to technological advances of the last few centuries. In the last century alone, we’ve seen innovations like frozen food, early kitchen appliances reducing preparation time, and microwaves making meals […]


Blog, Portfolio

Introducing NextView III and Our Focus on the Everyday Economy

What will the future hold? It’s a question every VC asks themselves and the entrepreneurs they invest in. Some conclude that certain sectors or technologies — like AI, blockchain, VR — will define the next decade. Others take bets on certain verticals or business models, such as marketplaces, SaaS, or enterprise technology. At NextView, we […]


Experts, Marketing & Growth, Podcast, Product & Design, Startup Stories, Traction Podcast

How to Grow Your Startup’s Growth Team [Traction #45: Fareed Mosavat, Slack]

On the show today, Fareed Mosavat shares his experiences on growth teams for Slack, Instacart, and RunKeeper. We learn from his approach but also extract valuable lessons about where growth jobs actually fit into your overall organization. Follow Fareed on Twitter. Follow Jay on Twitter. Listen now or subscribe on iTunes, SoundCloud, Stitcher, or Google […]


Marketing & Growth, Podcast, Product & Design, Traction Podcast

Inside the Fast-Growing Startup Rethinking Weddings [Traction #44: Shan-Lyn Ma]

Today’s episode features a fast-rising company led by Shan-Lyn Ma. Her startup, Zola, is changing the way people purchase gifts for brides and grooms. Anyone who has ever experienced the insanity of wedding season — whether attending as a guest or planning your own — knows just how stressful the whole experience can be. Shan-Lyn […]


Hiring & Talent, Startup Stories, Traction Podcast

How to Vet & Work With Your Cofounder [Traction #43: Wayne Chang & Jeff Seibert]

Wayne Chang and Jeff Seibert are the cofounders of Crashlytics, which Twitter acquired in 2013. Today, as angel investors, they see dozens of entrepreneurs every quarter, and they’ve joined the show today to help us answer some tough questions: How should you structure communication with your cofounder? How do you work through difficult decisions, especially […]