Jay Acunzo

Jay is the VP of Platform at NextView. He leads all content, including hosting and producing the firm's flagship podcast, Traction. A former digital media strategist at Google and head of content at HubSpot, Jay also hosts the highly produced, narrative-style show, Unthinkable, an exploration of what it takes to break from conventional thinking and trust your intuition to succeed. Visit unthinkable.fm to learn more.

Marketing & Growth, Startup Stories

How to Found a Startup in a New Industry

Most startups’ founding mythologies are full of the same phrases: “hard work,” “agile strategy,” “smart scaling.” But one of the most undervalued and elusive factors is timing. As they say, timing is everything. Arrive to the market too soon and there’s no demand for the product. Arrive too late and you’re light years behind your […]




Podcast, Startup Stories, Traction Podcast

How Location-Based Startups Gain Traction City-by-City [Traction #16]

Despite heroic efforts that pay off in one city, a location-based startup practically hits the reset button when they enter new markets. In this episode, Justin Robinson, co-founder of mobile startup and liquor delivery app Drizly, talks about some of the ridiculously non-scalable things they had to do just to get their business off the ground in the […]


Fundraising

You Can’t Judge Market Size by This Slide

I’ve been meaning to follow up on Rob’s post last month highlighting the competitor slide as the least informative in an investor pitch deck. I’d like to nominate another:



Podcast, Product & Design, Startup Stories, Traction Podcast

What Is Data Science, Really? Peering Into the Future with Hilary Mason [Traction #15]

What is data science? Hilary Mason is among the very best in the world in answering that question in ways that others understand. That’s because, according to Hilary, one of the three main areas of expertise all great data scientists must possess is the ability to communicate to those who aren’t as mathematically minded.




Podcast, Product & Design, Traction Podcast

How Hardware Startups Gain Initial Traction [Episode #14: Ben Einstein]

The NextView podcast Traction explores the clever, creative, and atypical things entrepreneurs do to make initial progress against the odds. If startups should do things that “don’t scale,” then this podcast asks a simple question: What ARE those things? Past episodes include stories from founders of LinkedIn, DraftKings, General Assembly, Mattermark, Duck Duck Go, InsightSquared, and […]