Fundraising, Marketing & Growth, Podcast, Startup Stories, Traction Podcast

Mattermark’s Clever Origin Story & Why Their CEO Loves Arguing with VCs [Traction #11]

The NextView podcast Traction explores all the clever, creative, and atypical things entrepreneurs do to make initial progress against the odds. If startups should do things that “don’t scale,” then this podcast asks a simple question: What ARE those things? Past episodes include stories from founders of LinkedIn, DraftKings, General Assembly, The Muse, Behance, InsightSquared, and more. Subscribe on iTunes, SoundCloud, or Stitcher.


Marketing & Growth, Podcast, Startup Stories, Traction Podcast

CEO of the Newest Unicorn Startup on Their Tough Start & Fast Rise [Traction Podcast #8]

The NextView podcast Traction shares the incredible stories of the creative and unusual things entrepreneurs did to make initial progress in an important. Listen on iTunes, SoundCloud, or Stitcher. The founding stories of companies like LinkedIn, DraftKings, General Assembly, The Muse, NatureBox, InsightSquared, and more have appeared on the show. New episodes every two weeks.


Hiring & Talent, Marketing & Growth

What Makes a Great Consumer Startup Marketer?

While the startup environment in Boston has vastly improved over the last several years, I continue to hear the sentiment that it’s really tough to build a great consumer startup in Boston. This is expressed by people outside of Boston, but it often comes from those within our community too. There are a couple reasons cited […]


Marketing & Growth, Podcast, Startup Stories, Traction Podcast

Traction by a Thousand Cuts: How The Muse Scrapped to 4 Million Visitors [Traction #7]

The NextView podcast Traction shares the incredible stories of the creative and unusual things entrepreneurs did to make initial progress in an important area of their businesses. You can listen on iTunes or SoundCloud. Stories to date include LinkedIn, General Assembly, NatureBox, InsightSquared, and more.



Accidental VC, Fundraising, Marketing & Growth

Accidental VC: The Most Dangerous Question for Founders to Overlook in Pitches

Accidental VC is a series of short posts written by me, Jay Acunzo. Though I never planned it, I somehow wound up working in VC as NextView’s VP of platform. As an operator, not an investor, I’m amazed at how many casual, throwaway comments that happen inside a VC’s office would be genuinely useful to entrepreneurs building their […]


Experts, Marketing & Growth

Startup PR: A Journalist’s Advice for Seed-Stage Companies Seeking Press Coverage

Editor’s note: Unlike the Ubers and Airbnbs of the tech startup world, seed-stage companies don’t typically have the valuations, awareness, or traction typically associated with press coverage. That said, coverage is important, and early-stage companies would be wise to work with local press in addition to national. Below, we interview Lauren Landry, a journalist who covered the Boston innovation economy […]