This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. Full disclosure: NextView is an investor in Alignable.
In episode 22 of our podcast, Traction, Unbounce co-founder and marketing keynote speaker Oli Gardner shared five key parts to well-optimized startup landing pages.
Oli Gardner is the co-founder of Unbounce, a platform that helps you build, test, and optimize landing pages to convert customers.
Last time, we heard from a CEO about how startups can sell to big brands and enterprises. This time, Angus Davis, the founder and CEO of Upserve (fka Swipely) shares stories and tactics around selling to Main Street businesses.
This is for the early-stage companies—the entrepreneurs with great ideas and tireless work ethics who feel like they’ve emailed half of the country’s news outlets with nothing but the rare “thanks, but not interested” reply to show for it.
I love learning about business, but in particular, I love learning about how today’s most successful companies got started. What things did they do to gain initial traction?
Jesse Derris is the founder and CEO of Derris & Company, a PR, branding, and communications firm based in New York. His firm has worked with companies like Warby Parker, lululemon, Oscar, and more.
Editor’s note: We’ve seen a lot of demand for content marketing talent in our portfolio, including the need for freelancers and consultants. The key is to run a tight process and ask the right questions to vet your candidates. We reached out to a veteran content marketing consultant who works exclusively with startups to help.