Podcast, Startup Stories, Traction Podcast

More Women. Fewer Trolls. Better Internet [Traction #13: Sandi MacPherson]

The NextView podcast Traction explores all the clever, creative, and atypical things entrepreneurs do to make initial progress against the odds. If startups should do things that “don’t scale,” then this podcast asks a simple question: What ARE those things? Past episodes include stories from founders of LinkedIn, DraftKings, General Assembly, Mattermark, Duck Duck GoInsightSquared, and more. Subscribe on iTunes, SoundCloud, or Stitcher

Sandi MacPherson, Founder of Quibb, a private community of tech tastemakers sharing professional content and discussions, tells the story of creating an application-only social network. She also shares her vision for an important project helping address the lack of women in tech: the 50/50 Pledge. In this episode, you’ll hear…

  1. The mission behind the great 50/50 Pledge (visit 5050pledge.com to learn more)
  2. How an application-only model for a social network affects your model and early traction (and why it’s CRUCIAL that Quibb use this model).
  3. How Sandi has been able to build a social network where thoughtful, meaningful, and human conversations actually happen in the comments. (Are we sure this is the internet?)

Follow Sandi @sandimac and apply to join Quibb at quibb.com.

And let me know what you think of the show — tweet me (Jay Acunzo) @Jay_zo.

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Jay Acunzo

Jay Acunzo is an award-winning podcaster and dynamic keynote speaker. The former digital media strategist at Google and head of content marketing at HubSpot, Jay helped build NextView's platform of resources from the ground up. He now serves as the firm's Creative In Residence. His work has been cited in places ranging from Harvard Business School to the Washington Post, Fast Company, and Forbes.